Scope: Over the course of several years, I worked with Kristen Duke of Capturing-Joy.com to create digital branding, marketing and distribution material for her brand. Capturing Joy is a lifestyle blog focused on spreading joy, photography tips, recipies, family friendly activities, etc. Kristen’s brand is very bright and colorful.
Deliverables: Logo and website rebranding, digital printable calendars, a series of lunchbox jokes, scripture and song memorization designs, eBooks and eNewsletter layout and maintenance.
Role(s): Graphic designer, copywriting, client communication and management.
![](http://www.hipandsimple.com/wp-content/uploads/2018/04/Printables-829x1024.png)
I have also created several memorization aides for Kristen that encourage her readers (and their children) to memorize songs and scriptures using visual design and text layout.
![](http://www.hipandsimple.com/wp-content/uploads/2016/10/This-Land-song.jpg)
![](http://www.hipandsimple.com/wp-content/uploads/2020/03/Scripture-Example-01-scaled.jpg)
![](http://www.hipandsimple.com/wp-content/uploads/2020/03/Hippo-Song-scaled.jpg)
![](http://www.hipandsimple.com/wp-content/uploads/2020/03/Frosty-01-scaled.jpg)