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Scope: Over the course of several years, I worked with Leigh Anne Wilkes of yourhomebasedmom.com to create digital branding, marketing and distribution material for her brand. Yourhomebasedmom.com is a lifestyle blog featuring recipes the original style of the site was bright and colorful but Leigh Anne rebranded for a more crisp, fresh and neutral look.
Deliverables: Digital creation of media kits, printable offers, web assets, eBooks (ranging from 10 – 100 pages) and eNewsletter layout and maintenance.
Role(s): Graphic designer, client communication and management.